Most avid runners and outdoor enthusiasts probably know that Saucony is a brand that never cuts corners on performance. Last year, Saucony collaborated with a few top-shelf sneaker boutiques–Alife and David Z. in NYC and Bodega in Boston–to craft a few lifestyle-oriented sneakers that injected…

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No stranger to forays into Asia, the N.B.A. seems to be making a huge push to market their sport and the athletes who play it to China. Aside from the huge population to tap into, China has many budding basketball junkies as well. The LeBron…

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On December 15th, adidas is set to release the new Team Signature Commander for those ‘commanders’ of the court. On the adidas side they would include Kevin Garnett, Dwight Howard, Tim Duncan, Michael Beasley and Josh Smith who are all rocking the TS Bounce Commander this season. The TS Bounce Commander utilizes BOUNCE ™ , [...]

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For the third year in a row, Philly-based lifestyle clothing troupe UNDRCRWN linked up with adidas REMIX to creatively reinvigorate the Three Stripes most coveted high-performance hoop product. In past years, the collaboration has yielded a five-shoe African- inspired “It Takes 5ive” campaign and shamelessly bold, iridescent version (Appropriately titled the “Just Ice [...]

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